According to Fred Allen, “An advertising agency is 85 percent confusion and 15 percent commission” Most of the products in the world have been backed up by such advertising policy that has been presented in such a way that they mislead the buyer without breaking any government laws. This is one of the few corporate techniques that led many people to loose faith in many brands. However, there are still many different corporations that aim to deliver the best quality and service without the high price tag attached to the product. There are many top cell phone retailers promoting AT&T phones and Android cell phones because they have higher stability as well as higher performance than iPhones. This relatively new technology has helped this segment rake up the market share quite efficiently. The Google Android phone is considered to be the best amongst its competitors supporting all applications with the best operating system in the world. The Android Platform is based upon Linux version which came into existence when OHA came into being. It is an open source system that has helped cut down costs of the system greatly as well as assisted the corporations to pass down the benefits to the final buyer. This system also uses custom virtual apparatus which has increase the amount of memory available and the quality of hardware resources. For internet surfing purposes, Android makes use of WebKit, an open source web browser engine that runs on Google Chrome Light Web browser. Many of the users have reported to experience very fluid web surfing when compared to other competing models.
BLU Phones are competing to achieve the lowest rates in the best cell phone segment along with all the features and quality that the top brands offer to their customers at a hefty rate. They aim to snatch away the client base of top brands which have been in the market for a long time. They product their handsets from the same factories as the top brands and they go through the same one month testing procedures to ensure the highest quality to the customers. These cell phones have all the features as the top brands like dual SIM card slot, Wi-Fi, Opera mini and QWERTY keyboard. These phones are designed to compete with the quality of the best brands in the industry and provide the same kind of ease of use. The different versions have multiple features to cater all the needs like Bluetooth and infrared technology which allows people to send data across different systems. The quality standards of the industry are maintained to the highest level, presenting to the final consumer the most competitive rates in the segment. In addition, they have the best music applications installed to run the nearly all complex audio files for the pleasure of the user.